Belushi’s join the AFL Europe team!

With Australia Day just around the corner now is the perfect time to announce AFL Europe’s latest partner for the 2018 season. The home of London’s best Australia Day party, Belushi’s, who have international sports bars and St Christopher’s Inns backpacker hostels throughout Europe, have now joined forces with AFL Europe.

Belushi’s has grown from a single venue in central London in 1993, to having six bars in London and a further 21 venues across Europe, most notably, Amsterdam, Barcelona, Berlin and Paris. Belushi’s bars host some of the biggest Australian and international events including Australia Day, ANZAC Day and AFL Grand Final Day parties.

The 2018 partnership will see regular Friday Night Footy viewings at the various Belushi’s venues throughout London, as well as AFL Europe partnering with key Australian events during the year. Belushi’s Head of Marketing for UK & Paris, Sophie Herbert confirmed that “we were already working with a number of individual clubs on sponsorship and regular events, so when we were presented the opportunity of collaborating with AFL Europe as a collective, it seemed like the perfect partnership.”

AFL Europe General Manager, Ryan Davey said, “we are thrilled to partner with Belushi’s in 2018 and are excited to grow and develop both of our brands. Belushi’s have shown great interest in supporting AFL Europe in the past and we look forward to working with them to increase the awareness of, and participation in, Australian Football throughout Europe”.

Jump on or follow them on social media Facebook (@belushis.bars), Twitter and Instagram (@Belushis) to learn more about their upcoming events.